All McDonald’s articles – Page 12
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News
Burger King ‘milkshake’ tweet branded irresponsible
The ASA has said a tweet by Burger King was irresponsible and warned it must ensure its ”future marketing communications did not condone or encourage anti-social behaviour.” On 18 May 2019 Burger King sent a tweet which read: “Dear people of Scotland. We’re selling milkshakes all weekend. Have fun. Love BK. #justsaying”.
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News
McDonald’s job seekers can apply via Alexa
McDonald’s has partnered with Amazon Alexa and Google Assistant to allow jobseekers to apply by voice to work for the fast food company.
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News
Tasty appoints Vachhani as FD
Tasty, the operator of dim t and Wildwood restaurants, has appointed Mayuri Vachhani as finance director.
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Opinion
Woods: ‘Proper innovation can be a game-changer for growth’
Innovation is not just about developing new things, it’s about developing things that customers actually want – and there is a big difference, according to Emma Woods, chief executive of Wagamama.
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Opinion
Can burger sales stay strong in the face of increasing alternatives?
Despite growing food adventurism, the proliferation of diverse cuisines and the ongoing rise of plant-based offerings, beef burgers still account for one in nine of every dinner consumed outside the home. Sales are also in year on year growth. As such, it is difficult to argue with leading US restaurateur, Danny Meyer, who said: “At the base level, a burger is a piece of meat and a bun with something on it. It’s simple but it seems to make a lot of people happy.”
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News
September 2019
There was more M&A in the pub sector when a deal between Greene King and CK Asset Holdings was revealed, Georgi Gyton analyses the news while Peter Martin wonders who will be next.
Elsewhere there were big results in the shape of The Restaurant Group. Dominic Walsh looks at how it might fare in the future, whether new CEO Andy Hornby is the man for the job, and how he might go about turning TRG around.
Meanwhile, Steve Gotham looks at the growing efforts of the supermarkets to grab more of the food-to-go market and takes a trip to McDonald’s new ‘to go’ format and Finn Scott-Delany interviews up-and-coming fried chicken specialists Coqfighter and profiles the Inn Collection. -
News
Greggs tops Brand Health index
Greggs has been named the number eating out brand in YouGov’s Brand Health Index.
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News
McDonald’s acquires voice ordering tech
McDonald’s has agreed to acquire Apprente, which uses artificial intelligence to understand speech.
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News
Mark out of ten - What’s Yo! name?
This week started with a banger of a PR stunt as I flicked through Twitter before I even put my specs on. Yo! (the artist formerly known as Yo! Sushi) has finally had enough of being pigeonholed by the nation as just a sushi chain and have changed their name ...
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News
McDonald’s to go – convenient format but with convenience pricing too
Working not far from McDonald’s new take-away only concept store, simply called “to go” on Fleet Street, I had taken a healthy interest in the media coverage about the new format. So in many ways I knew what to expect. I was aware that it would not have any seating, or toilets, and that product ordering and payment would be via wall-mounted slimline touchscreen kiosks only. I had also read that that there would be a reduced menu within a reduced size outlet. What I had not expected is that there would be a price premium to pay.
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News
McDonald’s escapes slapdown over Big Mac ad
McDonald’s has escaped censure by the ASA after a radio ad for a Grand Big Mac Bacon was cleared by the advertising watchdog. The ad, broadcast on Virgin Radio on 8 March, featured two men talking about their lunch. One said he had a “packed lunch … with a cheeky little choccy bar”. The other said: “That looks tiny, have they made them smaller?” to which the first man replied: “Yeah, they used to be twice as big”. The other said: “You’ve been robbed, mate” before he said he had a “Grand Big Mac Bacon…
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News
Dough&Co secures third site
Wood-fired pizza specialist Dough&Co has secured a third site, in Bishops Stortford.
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News
Supermac’s eyes UK following McDonald’s trademark ruling
Irish fast food chain is looking to set up shop in London within the next year, following the end of a branding dispute with McDonald’s, reports MCA’s sister title BigHospitality.
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News
McDonald’s to trial new to-go format
McDonald’s has opened a trial grab-and-go store on Fleet Street in London, under the name: McDonald’s to Go.
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News
Greggs: “We can do more”
There is a lot more that Greggs can do in terms of its coffee offer, Roger Whiteside, chief executive of the food-to-go retailer has told MCA.
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News
Salad sales on the rise at McDonald’s
McDonald’s UK has seen sales of its side and main salads increase by 55% year-on-year as consumers go for healthier fast food options.
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News
Rooney Anand joins board at Chiktopia
Rooney Anand has joined the board at Chiktopia as a non-executive director.
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News
McDonald’s, Nando’s and Greggs enjoy a successful June
McDonald’s, Nando’s and Greggs are the big winners of MCA’s latest Eating Out Panel Monthly Dashboard. Compared to last year’s sweltering heatwave in June, combined with the rush of World Cup football-fever, a boost in like for like sales at lunchtime in 2019 was always going to be a tough ask.
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Analysis & Insight
Five Guys set to bring up the UK century
Five Guys is bucking the wider market trend when it comes to expansion - but does closer analysis show there is room for improvement on food quality and value for money? MCA market insight director Steve Gotham delves into the data.
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Opinion
Deliveroo exclusive: What’s in it for Pret?
An exclusive partnership between Pret and Deliveroo will see delivery available from an initial 120 stores in the UK, ahead of a wider rollout. MCA’s Finn Scott-Delany looks into the motivations behind the deal and asks what it says about Pret’s strategy.