Wagamama: “We have stopped talking about sales as the most important factor”

Wagamama interior

Speaking on the back of the group’s Q1 trading update yesterday, Wagamama chief executive Jane Holbrook talks to MCA about not mentioning the weather, why she is asking her staff not to work too hard, how the brand learnt to embrace delivery and plans to become a “global, iconic brand”.

 

THIS ARTICLE IS ONLY AVAILABLE TO SUBCRIBERS

Already have an account? SIGN IN HERE

Gated access promo

Create your free MCA account to get instant access to this article.

Learn more about MCA here

Alternatively SUBSCRIBE for unrestricted access to all content. Contact us for more information