Wagamama spin-off Mamago - what’s the verdict on the logo?

MCA revealed the new logo for Wagamama’s food-to-go spin off Mamago last week. So while we wait for the exact opening date, the operating hours, the menu, the pricing strategy and everything else to be revealed, what do some branding experts think about the logo ahead of the new opening, which could provide a real boost to the TRG estate if it takes off?