Burger King ‘milkshake’ tweet branded irresponsible

Burger King SSP

The ASA has said a tweet by Burger King was irresponsible and warned it must ensure its ”future marketing communications did not condone or encourage anti-social behaviour.” On 18 May 2019 Burger King sent a tweet which read: “Dear people of Scotland. We’re selling milkshakes all weekend. Have fun. Love BK. #justsaying”.

 

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