After 17 years of running pubs, Joe Cussens realised his time behind the bar was up when his energy bills went through the roof in the wake of the pandemic.
Facing the prospect of paying tens of thousands of pounds more was “like having a gun put to the head”, he says.
“I thought, ‘This just is not going to get any easier’.”
Cussens, who with his business partner had grown their company from a solitary pub to a successful group of four across Bath over almost two decades, sold the company to the Cornish St Austell Brewery last year.
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