All Opinion articles – Page 49
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Opinion
Stop the theft of your secrets
A new Trade Secrets Directive law could protect your company from copycat stealing. Warren Wayne and Dr Mark Abell of Bird & Bird explain more
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Opinion10 rules for engaging the university crowd
College/university marks the first time young adults become responsible for making their own purchasing decisions, and as a result, it’s an entry point across most categories, and it’s where brand loyalties are built and sustained, says Mike Poznansky, the founder and managing director of NEATO, a Los Angeles-based collegiate marketing company
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OpinionBuilding a future for British beer
In June Mike Benner left the Campaign for Real Ale (CAMRA) after 20 years of campaigning, to take up his new post as managing director of the Society of Independent Brewers (SIBA). He talks to Roger Protz about the value of a good beer
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OpinionWhy Pret is still leading the rest
Marketing expert Mark McCulloch takes a look at some of the key touch points behind the success of Pret A Manger
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OpinionTenanted pubs - a revival waiting to happen
Reports of the death of wet-led tenanted pubs are exaggerated, and in some ways the decline of this sector has inadvertently been exacerbated by pubcos themselves. To put it right would require a change of approach, argues Simon Johnson, senior director of CBRE
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Opinion
Filling in the sandwich market
Mendocino Farms has not rushed into expanding its operation, but is now finding huge popularity in the US sandwich market
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OpinionYou got that vibe?
Consumer expectations in terms of value have never been higher, a great deal in part to the high levels of offer and service currently in play across the sector, but what can mark out that experience even further?
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OpinionBrighton: buying some cool
Brighton has gone from a grubby seaside town to gaining an exclusive status that’s almost on a par with London. Jessica Mason looks at what makes this city tick and how to make a business succeed
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OpinionShopping around for the right mix
Shopping nowadays is as much ‘experience-based’ as it is ‘needs-based’. While online offers the best value and convenience, shopping centres will always have the upper hand from an experiential point of view. At least for the time being argues Richard O’Sullivan, the co-founder and CEO of Boost Juice Bars UK, who previously co-founded the 100-plus retail chain, Millie’s Cookies
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OpinionHoning his craft
Craft Beer Co has grown to be a leading player in the craft beer bar scene in recent years. Managing director Martin Hayes discusses the past, present and future of the company, and offers his take on craft beer in general
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OpinionLittle brother comes of age
Just over a year on from joining YO! Sushi, the group’s new CEO Vanessa Hall talks to Mark Wingett about the brand, its people and the opportunities ahead
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OpinionQ2 trading update
M&C Report talks to pub, bar and restaurant groups about trading in the second quarter of 2014, with reflections on the first six months of the calendar year. The consensus is that the strong first quarter had broadly continued in Q2, aided to some extent by the weather and sporting fixtures, and operators are largely optimistic about the year ahead
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OpinionRising stars needed to beat talent timebomb
The ability to attract and retain new talent is one of the eating and drinking-out industry’s most significant challenges. Many school and university leavers continue to believe that the sector is not a viable career path for them to embark on
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OpinionBean there, done that
By diversifying his Beannchor family business, Bill Wolsey is intent on meeting an increasing range of customer tastes in Northern Ireland’s uncertain political and economic climate – and beyond
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OpinionLife of Reilley
Loungers co-founder Alex Reilley gave a rundown of the company’s history at the Arena lunch last week, and spoke of the challenges ahead for the cafe/bar group. We present Reilley’s speech in full
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OpinionBranded chain success is not a given
Allegra Foodservice expects the total UK restaurant market to grow by 1.7% to reach £48bn by the end of 2014. While this rate might appear relatively modest, it reflects the point that the market is by no means firing on all cylinders – and that trading conditions, whilst improving, remain challenging for many. Steve Gotham, insight director at Allegra Foodservice, assesses the situation
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OpinionClevely on track
Gastropub pioneer Rupert Clevely is turning his hand to a new concept, with the opening of Refreshment Rooms - The Cyclist last week, an innovative cafe bar at Brighton train station. Mel Flaherty talks to him
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Opinion
Challenging intolerance
While translating new EU allergen rules into practical action is demanding, the FSA’s advice can benefit profits as well as customers, says James England of Fourth
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OpinionAvoiding chain-gang perceptions
Mastering the art of brand differentiation helps bond customers emotionally to your product – whatever the scale of your business, argues Ian Dunstall
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OpinionGetting to grips with inequality
In a land where McDonald’s health insurance can cost its workers half of their monthly salary, while its chief executive successfully convinces shareholders that he’s worth $25.1m, what are the chances of minimum-wage reform?