All KFC articles – Page 9
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NewsKFC introduces blind recruitment policy
KFC UK & Ireland is to introduce blind recruitment, a policy which removes identifying details from a CV to ensure no unconscious bias occurs during the hiring process.
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Analysis & InsightSecond coming
Taco Bell may be a well-known brand by name, but it’s only been in the past five years that it has made its mark on the streets of Britain. Georgi Gyton meets with general manager for Europe, Jorge Torres to discuss why the brand has an advantage over other operators and how social media is enabling is to tap into its target fan base.
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OpinionMark out of 10: People Power gets you a free Nando’s
When Nando’s decided to remind its customers about cashing in their loyalty points, it went big. Its stunt of erecting billboard-sized tear-down loyalty cards won it publicity across the media mix. In his latest MCA column, Mark McCulloch – the brand and marketing guru behind Supersonic Inc – looks at how Nando’s hit the PR jackpot.
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Analysis & InsightGender pay gap reporting: Has progress been made?
With the deadline now passed for operators to report their gender pay data for the second year running, MCA takes a look at the numbers from last year to see how they compare.
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NewsTaco Bell aims for 20 further UK locations in 2019
Taco Bell is looking to open 20 UK sites during the course of 2019, as it aims to reach c170 sites in the next five years, MCA has learnt.
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Analysis & InsightLoungers – the one and only?
This week, Loungers announced its much-anticipated intention to float. One line in the accompanying documentation caught the eye of MCA market insight director, Steve Gotham – that Loungers is “the only growing all-day operator of scale in in the UK with a strong reputation for value for money”. He delves into MCA’s wealth of data to determine whether this claim stacks up.
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OpinionWhere there's a will: The power of true grit
Jon Midmer, of global executive search firm JMA, looks at what sporting examples can teach business about the importance of grit – which he defines as a combination of sustained determination, supreme resilience, strength of character and a visceral will to win.
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OpinionMark Out of 10: KFC - Passive aggressive much?
In his latest column for MCA, Mark McCulloch – the brand and marketing guru behind Supersonic Inc – gives his view on KFC’s latest marketing campaign, which sees it acknowledge its many imitators littering the UK’s high streets.
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Analysis & InsightFamily friendly winners unveiled
By 2045 one in seven UK residents will be over the age of 75, with the inevitable impact on the spread of generations being catered for by the hospitality sector. MCA’s market insight director, Steve Gotham, looks at which operators are best placed to appeal to a multi-generational family.
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NewsCHIK'N confirms v2.0 on former BRGR Co site in Soho
CHIK’N, the fried chicken concept from the team behind Chick ‘n’ Sours, has announced its version 2, confirming a second store will open Wardour Street in Soho in May.
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NewsBidvest to return as main KFC supplier
Best Food Logistics, formerly Bidvest, is to return as KFC’s main supplier, following the departure of DHL, The Sun has reported.
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OpinionMark out of 10: KFC
Mark McCulloch – the brand and marketing guru behind Supersonic Inc – gives his latest take on a marketing campaign by a prominent operator. Today he looks at KFC’s offer to open 300 of its kitchens up to customers, issued via a sponsored tweet.
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NewsAnalysts corner: Hargreaves Lansdown on Just Eat
Three months after it dropped out of the FTSE 100, Just Eat is due to re-join it. Hargreaves Lansdown gives its thoughts in its readmission.
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NewsTaco Bell makes senior hires amid aggressive UK expansion
Taco Bell has appointed Graham McGarvie, formerly of Yum Brands stablemate KFC, as European director of operations, MCA has learnt.
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News
Just Eat delivers 500 millionth UK order
Just Eat has announced that it has achieved its 500 millionth UK order.
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Analysis & Insight
Going Global: Enter the dragon
In the latest in his series of Going Global columns for MCA, international franchising expert Jasper Reid looks at the prospects for eating-out brands targeting the Chinese market.
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NewsKFC FY lfls down 2% in the UK
KFC system sales were down 2% in 2018 but rallied in the final quarter with a 1% increase, parent company Yum! Brands has reported.
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News
KFC to introduce Netflix-style recommendations function
KFC is set to roll out new Netflix-style recommendations technology trialled in its drive-thru estate across it UK operations, MCA’s Hostech conference heard this week.
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NewsTRG promotes Humphries to Frankie and Benny’s MD
The Restaurant Group has promoted Ollie Humphries to managing director of its Frankie & Benny’s brand, MCA understands.