All Itsu articles
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News
Julian Metcalfe on mitigating labour cost inflation
The itsu founder told the Daily Mail the brand will continue relying on technology to ensure its offer remains affordable, as it looks to open “thousands” of stores
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Analysis & Insight
How retail ranges became an essential part of a restaurant group’s toolkit
As more casual dining chains launch products into supermarkets, Simon Brooke explores the strategic logic behind adopting an omnichannel strategy, what premium consumers place on such branded products – and whether there is a risk of cannibalising dine-in trade
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News
itsu secures partnership with Emirates Stadium
The health-focused Asian-inspired brand has signed a deal with catering business Delaware North, which will see it deliver its sushi to the hospitality boxes at Arsenal’s football ground
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Analysis & Insight
itsu: ‘Revenue through our app is up 200% this year’
By tweaking the loyalty mechanic to make it more engaging to customers, the healthy Asian brand has seen a huge uplift in transactions via its app, chief customer officer Neil Miller told MCA’s Hostech conference
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News
Itsu launches sushi meal deal with Tesco
Developing the range has taken several years, with “so many challenges in terms of quality” to overcome, according to grocery MD Claudia Santagada
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News
Clive Schlee to take helm at itsu
Schlee, former CEO of Pret a Manger, replaces Jason Cotta, who will leave itsu to take up another position later this year
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News
Itsu to share digital progress at Hostech Conference
MCA is delighted to welcome back itsu’s chief customer officer Neil Miller, who will update delegates on the brand’s transformation journey and development of its CRM, kiosks, loyalty and app
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News
itsu: pipeline of big sites ‘reflects our confidence’
The healthy eating brand is increasingly bullish about opening prominent city centre sites, and is currently on-site in four or five, CFO Greg Thorp and CMO Neil Miller tell MCA
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News
Scoffs Group aims for 400
The Costa Coffee and itsu franchise business is looking to reach the target within five years, with a minimum of 20 stores a year planned
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News
Itsu looks to double estate
The Julian Metcalfe-led group is looking to strengthen its foothold in London, as well as grow its presence in new locations across the country with its ‘temple’ flagship stores
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News
Tom Sugarman swaps Wasabi for itsu
The former Wasabi managing director has left the sushi and bento brand for itsu, where he has joined as hospitality & development director
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Interviews
Itsu plans 15-25 shops in 2024
The healthy eating brand is doubling down on London after seeing workers return to their offices more regularly, CFO Greg Thorp tells MCA
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News
Itsu snaps up Jason Cotta
The former Ole & Steen CEO joins itsu as chief growth officer, as the healthy eating brand plans to open 20 new locations in 2024
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Interviews
itsu reports record sales in last 8-12 weeks
Directors Greg Thorpe and Neil Miller break down the sales resurgence at the food to go brand, regional profiles across the estate, and the next steps in its digital journey
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News
itsu stores break £100m sales milestone
Founder and CEO Julian Metcalfe said “20 mega new sites” are set to open by 2024, serving more hot food options, while the brand has signed a new deal with Costa franchisee Scoffs to open in Exeter
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News
Julian Metcalfe: I remember when interest rates were 14%
The Itsu founder told Bloomberg he had put prices up a “tiny bit, but not by much” as a result of rising costs and inflation
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News
Heavenly Desserts and Itsu in brand collaboration
The business has secured the exclusive rights within the dessert cafe sector to feature Itsu’s recently launched bao buns on the menus of its 48-strong store estate, MD Yousif Aslam tells MCA.
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Interviews
Itsu: The butterfly effect
Chief customer officer Neil Miller speaks to MCA about the brand’s digital progression, integrating loyalty across its restaurant and grocery businesses and the ‘silver bullet’ potential of its app
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Analysis & Insight
Food to go: What’s inspiring spring/summer NPD
MCA explores the trends influencing the new spring/summer launches from the UK’s leading food to go brands and how they stack up against competition from the grocery retailers.
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News
Itsu hungry for growth as Justin King hops aboard
Julian Metcalfe and chairman Justin King plan to bring the Itsu offer to shelves the world over by 2025, the pair tell The Sunday Times