Cadbury Schweppes is considering selling its struggling European soft drinks arm, which includes Orangina and Oasis, for up to £1.5bn.
It originally agreed to sell it to Coca-Cola six years ago but the deal was blocked by anti-trust authorities.
Among the new suitors is a US private equity firm, the Carlyle Group, and PepsiCo could put in a bid.
But The Business claims that selling the European drinks business would be a terrible strategic mistake, making investors wonder what the company is about.
The Business 28/08/05 page 9