The tea bar group Kai, owned by Ito En, is keen to expand overseas, convinced that tea will be the next big trend.
Kai, in Manhattan, New York, includes a restaurant where tea enthusiasts can enjoy their drink with a meal such as blackened cod infused with tea.
The venue features Japanese art on the walls, teapots everywhere and a tea-tasting bar.
The Sunday Times (Business) 08/02/04 page 13 (Idea of the Week)