There’s more to online reputation than TripAdvisor

Carlo Feed It Back

While it may garner more headlines, TripAdvisor is not the biggest review platform out there. With Facebook quietly working to up its game, operators need to be having a wider discussion about reputation management, and how they can be actively influencing their online appeal, says Carlo Platia, chief executive at Feed It Back.

 

THIS ARTICLE IS ONLY AVAILABLE TO SUBCRIBERS

Already have an account? SIGN IN HERE

Gated access promo

Create your free MCA account to get instant access to this article.

Learn more about MCA here

Alternatively SUBSCRIBE for unrestricted access to all content. Contact us for more information